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The a competitive edge in the everchanging world of search. The Moz Story Moz was the first remains the most trusted SEO company. Case Studies Explore how Moz drives ROI with a proven track record of success. New Releases Get the scoop on the latest and greatest from Moz. Surface actionable competitive intel New Feature Moz Pro Surface actionable competitive intel Log in Save with MozCon Super Early Bird tickets. Prices go up on February Register now Whiteboard friday dcaca Shannon McGuirk By Shannon McGuirk July The.
Campaign Comeback What to Do When Content Fails Best of Timor Leste Email List Whiteboard Friday Whiteboard Friday Content Marketing The authors views are entirely their own excluding the unlikely event of hypnosis and may not always reflect the views of Moz. Weve all been there you plan launch and eagerly await the many returns on a content campaign only to be disappointed when it falls flat. But all is not lost there are clever ways to give your failed campaigns a second chance at life and an opportunity to earn the links you missed out on the first time. In this popular Whiteboard Friday from MozCon speaker Shannon McGuirk graciously gives us a fivestep plan for breathing new life into a dead content campaign. What to do when content fails.
Click on the whiteboard image above to open a highresolution version in a new tab Video Transcription Hi Moz fans. Welcome to this edition of Whiteboard Friday. My name is Shannon McGuirk. Im the Head of PR and Content at a UKbased digital marketing agency called Aira. Now throughout my time Ive launched a number of creative content and digital PR campaigns too many to mention. are the campaign fails the ones that got away from the link numbers that I wanted to achieve and the ones that were quite painful from the clientside and stakeholderside. Now over the last couple of years Ive built up a couple of steps and tactics that.
Campaign Comeback What to Do When Content Fails Best of Timor Leste Email List Whiteboard Friday Whiteboard Friday Content Marketing The authors views are entirely their own excluding the unlikely event of hypnosis and may not always reflect the views of Moz. Weve all been there you plan launch and eagerly await the many returns on a content campaign only to be disappointed when it falls flat. But all is not lost there are clever ways to give your failed campaigns a second chance at life and an opportunity to earn the links you missed out on the first time. In this popular Whiteboard Friday from MozCon speaker Shannon McGuirk graciously gives us a fivestep plan for breathing new life into a dead content campaign. What to do when content fails.
Click on the whiteboard image above to open a highresolution version in a new tab Video Transcription Hi Moz fans. Welcome to this edition of Whiteboard Friday. My name is Shannon McGuirk. Im the Head of PR and Content at a UKbased digital marketing agency called Aira. Now throughout my time Ive launched a number of creative content and digital PR campaigns too many to mention. are the campaign fails the ones that got away from the link numbers that I wanted to achieve and the ones that were quite painful from the clientside and stakeholderside. Now over the last couple of years Ive built up a couple of steps and tactics that.